API and webhook work
Use SIMCOAI API keys and approved webhooks for customer workflows that have been reviewed for authentication, rate limits, logging, data minimisation and support ownership.
- Create a scoped SIMCOAI API key in the dashboard.
- Confirm the customer data fields that may be sent to SIMCOAI.
- Test with safe sample records before connecting live workflows.
- Review logs and disable access when a supplier, employee or workflow changes.
Connector infrastructure is gated
New provider connectors are released once credentials, security, data mapping and support processes have been confirmed, so everything you can switch on is fully supported.
Provider secrets
Credentials stay on the server and are never exposed in browser code.
Entitlements
Your Stripe billing status and account sign-in state decide whether an account may use a paid integration surface.
Webhooks and API
Custom workflows require approved developer use cases and safe test data first.
Send signed workflow events to your systems
Add an HTTPS endpoint in Integrations → Workflow API messages to receive signed events for refunds, bookings, escalations and orders. Verify the X-SIMCOAI-Signature header, and only run an external refund or booking when payload.workflow.shouldExecuteExternalAction is true. Full details are in the API guide.
Zapier and the CRM bridge
Most integrations do not need a developer. Zapier covers sixteen triggers - every stage of a booking, order, refund, escalation and customer - plus two creates ("Log an Order", "Add or Update a Customer") and a search ("Find a Customer"), so a Zap can act on SIMCOAI as well as react to it. It connects today using Zapier's own built-in Webhooks app; a dedicated SIMCOAI app for Zapier's own picker is being finished.
Building your own sync instead? The CRM bridge returns a customer and everything attached to them - their bookings, orders, refunds and escalations - in one call, with a since parameter so a nightly job reads only what changed.
Sixteen triggers
Named after the real event, not the table - a booking fires as requested, confirmed, cancelled or completed.
Two creates, one search
Log an order, add or update a customer, or look one up - the same scoped API key either way.
Only the documented fields
Internal columns are never sent - a Zap forwards whatever it is given to another company’s system, so the allow-list is what leaves SIMCOAI.
SIMCOAI-managed AI models
SIMCOAI manages all AI provider credentials centrally — you never add or manage API keys. All AI runs on SIMCOAI Intelligence. In the dashboard under AI Models you choose a model profile (Economy, Fast, Balanced or Premium) and a routing mode (Fixed or Auto by enquiry). All AI usage runs on SIMCOAI-managed infrastructure and is metered through your plan, add-ons and pay-as-you-go caps. Premium models consume premium usage units: Pro includes a limited premium allowance, and other plans use the Premium AI Models add-on and PAYG.
Integration safety rules
Only connect tools your business is authorised to use. Keep admin permissions tight, remove old connections and review logs when customer data flows between systems.
- Use least-privilege integration access where possible
- Do not connect test stores to live customer workflows
- Avoid sending payment card numbers into AI prompts or logs
- Disable integrations when a supplier, employee or workflow changes
